Case Study - Transforming a heritage gallery into a digital destination
Wyndham & Mercer Art asked us to translate their curated exhibitions into a premium digital experience that could drive commissions and limited print sales worldwide.
- Client
- Wyndham & Mercer Art
- Year
- Service
- Strategy
Overview
Wyndham & Mercer Art is a century-old gallery known for immersive installations and tightly curated collaborations. After a record exhibition in London, the partners needed a way to keep global collectors engaged once the doors closed.
We worked with the curatorial team to document what makes an in-person visit special - layered storytelling, tactile materials, and a sense of discovery - and translated those cues into a digital platform. Every collection now launches with short films, artist interviews, and contextual essays that flow seamlessly into a commerce-ready artwork catalogue.
On the operations side we integrated inventory, framing, and logistics partners so that limited releases could be tracked from studio to collector without leaving the CMS. The result is a site that elevates the art while quietly handling the complexity of global fulfillment.
What we did
- Brand strategy
- Content design
- Headless commerce
- Experience design
Studio treated our archive with so much care. The new platform lets us debut collections online with the same narrative depth we craft in the galleries, and our collectors feel that difference immediately.
Creative Director at Wyndham & Mercer Art
- Online commission inquiries
- +118%
- Average session time
- 3x
- Countries shipping to launch
- 45
- Time to publish new shows
- 72 hrs
